• Day One - Tuesday, 18th September 2007
• Day One Stream A: STRATEGIC
• Day One Stream B: STRATEGIC
• Day One Stream C: TECHNICAL

• Day Two - Wednesday, 19th September 2007
• Day Two Stream A: STRATEGIC
• Day Two Stream B: STRATEGIC
• Day Two Stream C: TECHNICAL

Day One Stream Agenda

STREAM A: STRATEGIC
The Business Opportunities of Open Source in Mobile

1. Stream Chair: Andrew Aitken, Founder and Managing Partner, Olliance Consulting Group, USA

Defining Open Source

11:30An Introduction to Linux and Open Source from a Strategic Business Perspective

An Introduction to Linux and Open Source from a Strategic Business Perspective

• Defining "open source"
• How open source is being used by businesses to make money, in the PC and mobile arenas
• Why open source should be a considered element of your business strategy
  • understanding the advantages and threats

Why, How and When? Informing Your Decision to Work with Open Source

12:00 Operator Perspective: The Business Case

How Linux Can Increase Returns on Software Investment over Proprietary Platforms and other Mobile OS

• Analysis of the monetary and time efficiency advantages of open source over shortening product cycles
• The case for open source in software reuse
• The commercial benefits of the external development community working within open source
• Avoiding resource intensive testing • Customisation opportunities gained through open source

1. Danny-Siyuan Huang, Head of Open Source Technology Labs, Orange, China
2. Thibaud Mienville, Device Standardisation Manager, Orange, France

12:30 Operator and Partner Case Study:

Can Linux Accelerate the Emergence of New FMC Applications?

• Exploring and organising Fixed Mobile Convergence (FMC) opportunities.
• Does Linux bring the required level of organisation to slot in vertical innovation?
• Seamlessly porting applications from a Linux workstation to a Linux device... and the time this can save
• Case study: how BT Devices Research tests emerging FMC applications on a virtual-then-real device

1. Matthew Walker, Head of Devices Research, BT Group Chief Technology Office, UK
2. Jean-Marie Andre, COO, Purple Labs, France

1:00 Networking Lunch (Open to all delegates)

Lunch Sponsor: a la Mobile

2:15 Symbian OS Perspective:

Why Opening Tool Sets Brings Benefits over Closed OS

• How the open source community allows Symbian to address the challenges of a diverse developer base
• Symbian’s strategy to migrate tools from a set of proprietary and commercial tools to an offering centred on the open source Eclipse platform
• Mutually beneficial interactions that companies can have with the Open Source community - Symbian case studies

1. Thibaut Rouffineau, Director Developer Engagements, Symbian, UK

When? Timescales to Wider Mobile Market Deployment

2:45 Analyst Perspective:

Deployment Timescales and Market Penetration by Linux and Open Source Software

• Current open source market share
• Predictions to 2010 and beyond on market penetration and geographic distribution
• Barriers to penetration:
  • How far current open source players can deliver on mass-market volume requirements. Timescales to greater shipment potentials
  • Open source’s readiness for mobile certification - a key barrier to wider European and US deployment?

1. Malik Saadi, Principal Analyst, Informa Telecoms & Media, UK

How? Open Source and Linux Business Case Studies

3:15 Linux Platform Case Study

Planning an Effective Business Strategy for the Mobile Linux Market

• A company approach to open source: the Trolltech model and alternatives
• How open source works economically - it's not about price, lessons learned
• The business of freely licensed software - managing opportunities and threats
• How the open source business model will influence a growing mobile market

1. Eirik Chambe-Eng, Co-CEO & Co-Founder, Trolltech, Norway

3:45 Business Strategy Round Table

If I Knew Then,What I Know Now: Business Lessons from the Leaders in Open Source Solutions

The early innovators of business strategy for open source and Linux share their experience. What advice would they offer mobile businesses working with open source?

1. Eirik Chambe-Eng, Co-CEO & Co-Founder, Trolltech, Norway
2. Mark Shuttleworth, Founder, Ubuntu, UK (tbc)
3. Fabrizio Capobianco, CEO, Funambol, USA
4. Jurgen Geck, CTO, Open-XChange, Germany

• Day One - Tuesday, 18th September 2007
• Day One Stream A: STRATEGIC
• Day One Stream B: STRATEGIC
• Day One Stream C: TECHNICAL

• Day Two - Wednesday, 19th September 2007
• Day Two Stream A: STRATEGIC
• Day Two Stream B: STRATEGIC
• Day Two Stream C: TECHNICAL

STREAM B: STRATEGIC
Effective Models for Development & Community Partnership

Working Successfully with Open Source Communities

11.30 Practical Lessons from the PC Market

Building a Developer Community around a Commercial Product: Challenges, Advantages and Examples of Best Practice

1. Dave Neary, Leader of Open Source Community,Wengo, Neuf Cegetel, France

11.55 Practical Development Experience

Between the Corporate and Community: Why is it So Hard to Work Together?

• Development experience: working with open source code
• The need for a systematic strategy for community contribution - best practice examples
• Why open source development increases the need for upgrades
• Managing upgrades in a CES development model - how far is an innovative new model required?

1. Shawn Kwon, Senior Engineer, Founder of KLDP, Samsung, Korea

12.20 Practical Lessons from the PC Market

Presentation by Ubuntu on the company’s work with open source communities

1:00 Networking Lunch (Open to all delegates)

Lunch Sponsor: a la Mobile

2.15 Best Practice Roundtable

Working Effectively with the Open Source Community

How To:

• Choose the right open source projects for vibrant and mutually beneficial development
• Communicate with communities: Strategies for trust and openness
• Build a developer community to support your platform or project
• Support the community to facilitate greater innovation

1. Quim Gil, Member of Board GNOME Foundation, Development Platform Product Manager, Nokia, Finland
2. Dave Neary, Leader of Open Source Community,Wengo, Neuf Cegetel, France
3. Mark Kent, Global Evolution Manager, BT Global Services, UK
4. Nils Faerber, Project Lead, G(PE)^2, Germany
5. Matthew S. Hamrick, Co-Founder, Homebrew Mobile Phone Club (hbmobile.org), USA

Effective Development Models for Working with Open Source

3.00 Developing the Isis Platform to Ensure an Effective Migration Path to Platforms in Years to Come

• Establishing key requirements of the optimum open mobile platform, including:
  • Foreign Application Framework Support
  • Downloadable Native-Architecture Program
  • User Maintenance
  • Efficient Inter-application communication
• Examining existing work on open platforms
• Criterion for selecting open source
• Dependency analysis: dependency as the degree to which each module relies on other modules;The Architecture Trade-off Analysis Method
• Visions for the future

1. Sean Sangwoo Kang, Senior Engineer, Software Laboratories, Corporate Technology Operations, Samsung, Korea

3.25 The embedded Rich Client Platform (eRCP): Effective Collaboration on Common Tools and Platforms

• Eclipse Device Software Development Platform (DSDP) projects - building tools and platforms with contributed code
• Incorporating standards
• How development costs can be shared to create better platforms - visions of the future

1. Mark Rogalski, Senior Software Engineer, IBM Lotus- Mobile Platforms, IBM, USA

3.50 Interactive Panel

Weighing Up the Development Case for Open Source in Mobile: Do the Advantages of Open Source Outweigh the Increased Demands on Development Regime and Resources?

• Software investment: Comparing the resources required to research and modify open source code, compared to proprietary software, Microsoft and Symbian
• Community contribution: Are the benefits gained through community support enough to justify the investment?
• Development regime: What changes are required to work most effectively with open source? What additional demands do these place on an OEM, operator, chipset or software provider? How can these additional demands be best managed?

1. Danny-Siyuan Huang, Head of Open Source Technology Labs, Orange, China
2. Philippe Robin, Linux Program Manager, ARM, France
3. Thibaut Rouffineau, Director Developer Engagements, Symbian, UK
4. Shawn Kwon, Senior Engineer, Founder of KLDP, Samsung, Korea
5. Mr. Faraz A. Syed, CEO & Co-Founder

• Day One - Tuesday, 18th September 2007
• Day One Stream A: STRATEGIC
• Day One Stream B: STRATEGIC
• Day One Stream C: TECHNICAL

• Day Two - Wednesday, 19th September 2007
• Day Two Stream A: STRATEGIC
• Day Two Stream B: STRATEGIC
• Day Two Stream C: TECHNICAL

Developer Pass Entry

STREAM C: TECHNICAL Linux for Mobile: Addressing Fragmentation; Increasing Tools & Support

1. Stream Chair: Andreas Constantinou, Founder, VisionMobile, UK

Developing Linux for Mobile

11.30 Understanding the Move towards Mobile Linux, and How You Can Play a Key Part

• An examination of the work of mobile manufacturers, software providers and operators to move to open source
• Linux in the mobile industry - roadmaps, drivers and key companies
• Your role as a developer in the mobile ecosystem: support, advantages and challenges
• Assessing the standards landscape - key players and the standardisation process
• How you can participate in shaping open source and Linux for mobile

1. Bill Weinberg, Industry Consultant and Commentator, LinuxPundit, Director, Linux Phone Standards (LiPS) Forum, USA

12.00 Meeting the Mobile Challenge with the Hiker Framework

1. Didier Diaz, Senior Vice President Product Strategy Management, ACCESS, USA

12.30 Bringing a Mobile Linux OS Platform Product to Market: Today versus the Recent Past

• Comparison of what the market demands from a Mobile OS provider today vs. the recent past
• Practical realities of mixing Open Source and proprietary products in a commercial OS Platform as a product
• Managing multiple task masters: satisfying the needs of both the OEM and the operator
• Opportunities for differentiation and innovation in a Mobile Linux platform product
• Will there be more than one platform winner when the dust settles?

1. Pauline Alker, Co-founder & President, a la Mobile, Inc. USA

1:00 Networking Lunch (Open to all delegates)

Lunch Sponsor: a la Mobile

2.15 Best Practice Roundtable

Finding Your Key to the Commercial World: What Your Project Needs to Work Most Effectively with the Mobile Industry

• What are the advantages of collaboration between free software projects and mobile operators or OEMs?
• Why open source communities are needed by the mobile industry
• Examples of successful collaboration: what can we learn?
• How can communities offer the support that a large corporate entity requires?

1. Ari Jaaksi, Director, Open Source Operations, Nokia, Finland
2. Jeff Waugh, Director, GNOME Foundation, Australia
3. Bill Weinberg, Industry Consultant and Commentator, LinuxPundit, Director, Linux Phone Standards (LiPS) Forum, USA
4. Doug Levin, CEO and President, Black Duck Software, USA
5. Chair: Andreas Constantinou, Founder, VisionMobile, UK

Improving Mobile Tools & Development Support

3.00 Vodafone BetaVine Forge:

Why and How Vodafone is Supporting Free Software Developers

• Integrally linking the open source model to telecommunications research and promotion
• Increasing the availability of telecoms software and source code in the open source community
• Supporting collaborative projects between Vodafone Group R&D and open source community
• Vodafone Betavine Forge as a key part of the Vodafone Betavine, a new research and development space

1. Oscar Puyal, Vodafone Group R&D FLOSS Coordinator, Vodafone R&D, Spain

3.30 Case Study:The G(PE)^2 Project

Challenges in Developing Open Source for Mobile

1. Nils Faerber, Project Lead, G(PE)^2, Germany

3.45 Interactive Panel

Making it as Easy as PC: Overcoming the Barriers to Mobile Linux Development

• What is currently available to the mobile Linux developer?
• How great is the availability problem of devices/environments on which to develop Linux for mobile?
• Examining the developer devices released in 06/07 - what are the advantages? What are the challenges?
• What must a software development kit (SDK) offer to facilitate innovation and improve development cycles?
• How can mobile SDKs be improved?

1. Asokan Thiyagarajan, Technology Evangelist, Ecosystem & Market Development, Motorola, Inc.
2. Nils Faerber, Project Lead, G(PE)^2, Germany
3. Ralph Muller, Director of Ecosystem Development, Eclipse Foundation, Germany
4. Larry Berkin, Sr. Director, Developer Ecosystem & Technology Acquisition, ACCESS, USA
5. Chair: Andreas Constantinou, Founder, VisionMobile, UK

Day One: The Evening Session

Open to All Pass Holders

4.30 The Forge

40 minutes of refreshments and structured "Six Minute meeting" Speed networking

Open to all, this is the ideal time for you to share ideas, meet new business partners and discuss the day’s issues with session speakers and delegates. Plan your meetings in advance using the OSiM Networking Tool.
See page 3 of this brochure for further details on this advanced networking system.

Key Debate: Fighting Fragmentation

1. Chair: Bill Weinberg, Industry Consultant and Commentator, LinuxPundit, Director, Linux Phone Standards (LiPS) Forum, USA

5.10 Opening Perspective

Understanding the Value of Greater Industry Participation in Developing Standards

1. Jari Alvinen, Chairman of the Board, Open Mobile Alliance, Director, Standardization and Industry Relations, Nokia, Finland

5.30 Interactive Panel

How Can We Most Effectively Fight the Fragmentation of Open Source for Mobile?

• Understanding the interests of operators, software vendors, Free/Libre and Open Source communities and end users – Can they be aligned towards common standards?
• Where must the drive for collaboration come from? Who needs to be involved? To what extent must the open source community drive standardisation?
• What are “open standards”… and do they provide the solution?
• Will fragmentation plague the future of mobile Linux, to the extent seen in the Unix PC arena? And if not, how can we best fight back?

1. Chair: Bill Weinberg, Industry Consultant and Commentator, LinuxPundit, Director, Linux Phone Standards (LiPS) Forum, USA
2. Panellists:
3. Jari Alvinen, Chairman of the Board, Open Mobile Alliance, Director, Standardization and Industry Relations, Nokia, Finland
4. Jim Zemlin, Executive Director, The Linux Foundation, USA
5. Tim Raby, Managing Director, OMTP, UK